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What Matthew McConaughey's Lincoln Aviator Ad Tells Us

A new Lincoln Aviator commercial sees Matthew McConaughey seeking sweet refuge in his own 2020 Aviator. The spot has him out ice fishing on an isolated lake in the mountains. However, instead of him finding shelter in a hut or by a fireplace, he’s in a luxurious Lincoln Aviator.

After braving the elements on the lake McConaughey returns to his Aviator to wait and says, “Beats jiggin’ in a shanty,” while relaxing in the warmth of his Aviator’s spacious trunk, just one of the many features that allow for peaceful adventure.

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